Accessories fashion shoot for Nomad Atelier.
We were recently approached by a high end fashion retailer to execute an accessories fashion shoot from their product range from Celine. Celine is a fashion brand which began in Paris and produced made to measure shoes for children. Since those early beginnings in the 1940’s it has expanded and now has over one hundred and fifty stores worldwide. The ready-to-wear clothing collections and luxury leather products are sold to selected stores and make it one of the most desired purchases for anyone’s wardrobe.
Accessories fashion shoots are executed with an emphasis on the products whilst maintaining a strong story which runs through the collection of photographs. It was important for this retailer that the collection worked as a collection as they were being printed into postcard format A6 and sent to customers, together in an envelope, as a direct marketing campaign to specific people.
For an accessories fashion shoot, the usual location scouting was discussed and found. In addition to lighting the church however, particular attention was paid to the products themselves and making sure the bags were given priority within the photographs with position and lighting. Once we had the finished story the photographs were retouched, giving a specific feel across the six images. Consideration to format before execution was crucial as all photographs had to fit within the A6 format.
After post production, the collection was also uploaded to web based media. From the feedback we received, the retailer had a good response to all the products photographed and the line had a 100% sell through ensuring the collection will be bought again next season. If either fashion or accessories fashion shoots are something you are considering then speak to us about putting some ideas together for consideration. The results for this kind of photography will give you improved sales and give your business a good reason to contact your existing customers through many free or inexpensive marketing channels.